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Posted on Nov 27th, 2014

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Fouad Alghanim & Sons Automotive Announces New Audi Showroom & Service Center for Kuwait

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Kuwait, Nov 27 2014 – With an increase in sales of new Audi cars of over 65 percent in the last 5 years, Fouad Alghanim & Sons Automotive has announced their commitment to build a new Audi terminal in Kuwait. This new showroom, located on the Jahra Road in Shuwaikh, will also include the largest Audi Service Center in the Middle East in order to meet the increasing demand for Audi cars in the State of Kuwait.

Set on the existing Audi site, the KWD 10 million investment will be constructed in a two-phase process, of which the first phase will be completed by June 2016. The first phase will include the complete Audi Service Center – the largest ever in the Middle East and the first phase of the Audi Showroom. To further establish their commitment to customer service in Kuwait, Fouad Alghanim and Sons Automotive will continue to operate their current Audi Approved: plus showroom located in the Tilal Complex.

“In line with our 2020 strategy we are continuously in pursuit of customer service and providing our customers with a centralized and premium location for all their automotive needs. This major investment ensures sustained growth for the Audi brand in Kuwait providing customers a premium experience, large enough to display the full range of Audi products and with a focus on customer delight”, stated Mr. Mohammed Fouad Alghanim, Vice Chairman of Fouad Alghanim & Sons Automotive Company.

The 15000 sqm site, which complies with Audi’s global, state-of-the-art ‘terminal’ concept, will accommodate more than 70 new and used cars and over 100 work bays in the service center. The showroom will include several customer touch points and interactive areas.

The ground-breaking ceremony was notably attended by key figures from Audi AG, Audi Middle East and Audi Kuwait. Stefan Hamberger, Regional Director Africa & Middle East Audi AG, stated “With this project Fouad Alghanim & Sons has made a strong commitment to the brand and our customers. Capacity and quality is our focus for the Middle East going forward and it’s great to see that come to life here in Kuwait.”